YT Industries
Multi-market Shopify Plus store with complex bike configurator for riders worldwide
YT Industries
Mountain Bikes
Starting Point
YT sells high-ticket mountain bikes with dozens of model, size, and component combinations — across multiple markets, currencies, and languages. Their previous platform could not handle the configuration complexity at a global scale.






Our Solution
We built a Shopify Plus store with a custom product configurator that guides riders through model, size, and spec selection without page reloads. The multi-market setup handles currency, language, and regional pricing. The front-end mirrors YT's aggressive brand identity while keeping the path to checkout fast and friction-free.
What We Achieved
- Global multi-market store spanning multiple currencies and languages
- Custom product configurator handling dozens of model/size/spec combinations
- Streamlined purchase funnel from discovery to checkout







